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LeBron James Reveals His First Custom Nike Sneakers | GQ - YouTube
2003: The Birth Of An Era With The Release Of The Nike Air Zoom Generation The First LeBron James Signature Shoe | BashaBearsBasketball.com
LeBron James Nike: King Jame's Lifetime Deal is Bonkers
The History of LeBron James Basketball Shoes | Finish Line
Nike Air Zoom Generation Retro 'First Game' 2023 LeBron James Size 8.5 US New | eBay
LeBron James: LeBron James x Nike Air Zoom Generation “1st Game” (2023) shoes: Release date, price, and more details explored
LeBron James Signature Sneakers: Ranking the Best of the King - Sports Illustrated
LeBron James Business Partner: Nike Deal Over $1 Billion
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
Nike Air Zoom Generation First Game DM7535-101 Release | Hypebeast
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
Nike snaps up LeBron James' son Bronny, 18, to a lucrative NIL endorsement deal | Daily Mail Online
Excerpt: Jeff Benedict's 'LeBron' - How Nike Signed LeBron James
A king's ransom — the untold tales of the 2003 sneaker courtship of LeBron James
LeBron James May Never Make a Billion Dollars From His Nike Deal | Complex
On this day in 2003: LeBron James inked the richest rookie shoe deal
Does LeBron's Nike Deal Make Him The Next 'Air Jordan?' | Only A Game
LeBron James Nike: King Jame's Lifetime Deal is Bonkers
LeBron James: LeBron James x Nike Air Zoom Generation “1st Game” (2023) shoes: Release date, price, and more details explored
The History of LeBron James Basketball Shoes | Finish Line
NBA: Story behind LeBron's Nike ad for debut shoe - ESPN
LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report
Kobe Bryant's Nike Contract Expired. The Implications Are Complex. - The New York Times
The Road To Riches: How LeBron James Changed The Sneaker Game Forever | BashaBearsBasketball.com